Ace author Michael Robb Mathias reaches out to new authors in this short, concise, how-to book about promotion tactics for new authors. It’s a fast simple read that makes sense, without the “how to get published and become a millionaire” instructions I’ve seen in many other books. He does not under-emphasize how much time and dedication promotion takes, and also acknowledges the importance of having a good story to start with. For simple promotional tips and realistic expectations, I highly recommend this book to new authors. Congratulations, five stars!